Manufacturers of the renowned Absorbine®
range of grooming, hoof care, fly control and leather care
products, W.F. Young Inc, are celebrating their 125th anniversary for their horse care products in 2017.
Mary Ida Fenelon and two of her Saddlebred horses |
Founded in 1892 by Wilbur Fenelon Young and his
wife, Mary Ida, W. F. Young, Inc.’s first product was Absorbine Veterinary Liniment. Wilbur delivered cargo
with a wagon and a team of horses. Mary Ida was an avid horse enthusiast and
cared for all their horses. Wilbur's team would get tired after long days of
pulling freight and often would be too sore the next day to pull cargo as
effectively. With the help of his wife, Mary Ida, Wilbur developed a natural
formula of herbs and essential oils that became Absorbine Veterinary Liniment. In 1892 Wilbur decided
to dedicate his life to helping keep horses as healthy as possible.
Absorbine Veterinary Liniment circa 1892 |
Absorbine was invented because of the compassion for
horses that Wilbur and Mary Ida Young felt. They believed that although the
horse was a "means to an end" for most people, they also needed to be
treated humanely in return for all their hard work. A happy healthy horse is
going to work more efficiently and require less care. Absorbine believe that every product must be conceived
with the horse's health and well-being in mind.
Veterinary Liniment - or Embrocation as it is now known in its up-to-date packaging. |
Today, Absorbine continues this spirit of caring for animals
instilled by Mary Ida and Wilbur with constant innovation. Absorbine has
consistently updated its product line to better meet the evolving needs of
horses and their owners. The company is recognized as a worldwide
leader in innovative, specialised animal health care brands – including
Absorbine Liniment, UltraShield® fly control, ShowSheen®
grooming products, Hooflex® hoof care, and the award-winning Woof
Pouf®. More recently adding the Leather
Therapy® and Bigeloil® to its family of trusted brands.
In 2017, Absorbine is celebrating their 125th anniversary
with a limited
edition 1.19 litre ShowSheen Original Hair Polish and Detangler
with 25% extra product free. To mark the occasion, they will also be
raising money for international animal welfare charity, Brooke, throughout the
year. Absorbine and the Brooke were both founded upon the same core values of working to improve
the lives of working horses. Through product sales and the support of brand
ambassador, Charlotte Dujardin, Absorbine will raise
money to support the Brooke’s essential work.
125 year anniversary Absorbine ShowSheen |
“We at Absorbine are
proud of our unique heritage, and the 125-year legacy that has taken the form
of several successful animal health care brands regarded internationally for
their quality and dependability,” says Chris Jacobi, President of Absorbine
. “However, we know that it is the dedication and passion of our loyal customers that has allowed us to make such progress since 1892, and this celebration is our opportunity to give back and express our gratitude. They are the reason we have become The Horse World’s Most Trusted Name®, and we intend to live up to that name for years to come.”
For more product
information, visit www.absorbine.co.uk or find us on
Facebook at www.facebook.com/AbsorbineUK.
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